Site SEO Audit Definition

A SEO audit is a health check to analyze the ability of a site to rank in the SERPs. It consists of seeing how well your online presence meets the

App Store Optimization

App Store Optimization

App Store Optimization or ASO is the process of optimizing the presentation of an app’s features designed for iOS and Android mobile devices. It is a mechanism that aims to

Ancre de lien ou texte d’ancre

Link Anchor or Anchor Text

The anchor text, also known as the link anchor, is the only part of the link that users see on a page. This hypertext snippet of the sentence leads to



Analytics is a term that simply refers to the analysis of data with the purpose of gaining valuable information. In SEO, it refers to all the methods that allow you

alt text

Alt text / Alt Tag / Text Attributes

The Alt text, Alt tag or text attribute (in French alternative text) is a description of images for search engines and for certain categories of people. Indeed, some blind internet



The term algorithm can be defined as a set of instructions designed to solve a given type of problem. At Google, algorithms are a system set up to search for

Asynchronous JavaScript And XML


AJAX is the acronym of Asynchronous JavaScript and XML, which means ”Javascript asynchronous and XML” in French. It is a method of communication between server and client that promotes the

Accelerate mobile

Accelerated Mobile Pages or AMP

The AMP or accelerated mobile page is an open source project that helps webmasters to create web pages faster, but also adapted and optimized for mobile devices If you have

above the fold

Above the fold

Above the fold refers to the part of a web page that is displayed directly to Internet users without them having to scroll down the page While it was possible



In SEO, Allow is a directive that allows to manage the crawlers sent by search engines such as Google and Bing. Its main function is to tell these bots that


Autocomplete or autosuggest

Autocomplete autocomplete, also known as “auto-suggest” or “autocomplete”, is a search feature that automatically provides suggestions to complete the word or phrase a user enters in a text box. It


Domain Authority

Authority is the ability of a website to rank high in search results when a query is made. This ability is usually due to domain authority, page authority and link

Authority Site

Authority SITE

An authority website is a website that is considered an “authoritative” site. They usually have a reputation for being accurate and trustworthy. An authority website usually has a large number


Algorithm Change

Algorithm Change is an update to Google’s algorithm that is characterized by the addition of a new ranking signal. These updates help refine search results and provide relevant answers to

Absolute path 1

Absolute Path

Absolute Path is the hierarchical path that allows you to locate a file or folder in a file system from the root. The absolute path of a file allows you