Outil d’intégration d’image: Embed Code Generator

Integration-image

Cet outil gratuit a pour objectif de faciliter la promotion et la visibilité de vos contenus visuels sur des sites web tiers.

Pour cela, vous allez pouvoir intégrer un code sous votre image qui permettra aux propriétaires de sites tiers d'intégrer votre contenu, en vous citant comme source.

Ainsi, vous obtiendrez plus de backlinks (liens entrant) et plus de visibilité.

Vous trouverez after l'outil des explications supplémentaires, sous formats vidéos, infographies et articles afin de vous aider à exploiter au mieux le potentiel du embed code generator.

Information à compléter
  • Nom du site
  • Article URL
  • URL de l'image
  • Image ALT
  • Largeur de l'image
  • Hauteur de l'image
  • Largeur de la fenbe avec le code
  • Hauteur de la fenbe avec le code
Code à intégrer sur votre site
Result du code sur votre site web

EMBED COOF GENERATOR | Image Integration Tool

In this video tutorial, I show you step by step how the image integration tool works:

Today, I present to you a tool that will simplify the process of integrating and sharing images for you and anyone who wants to use your images: the embed code generator.

Infographie Outil integration image Embed code generator

With this completely free tool, you can achieve two objectives: 

  • make it easy for other bloggers to use and integrate your images/infographics to get backlinks
  • easily integrate images/infographics with attribution, without having to download the image.
Obtenir plus de trafic et des liens entrants backlinks avec le generateur de code d'image

I’ll go further by explaining the reasons behind this strategy and showing you how to use your images to get backlinks.

Did you know? More than 3.2 billion images are shared every day on social media.

This figure, which is obviously astronomical, is partly explained by the childlike simplicity that allows you to share content on social networks with a single click.

Utiliser les boutons de partage

Indeed, it must be acknowledged that everything is in place to facilitate sharing and/or republishing on our news feeds. 

However, this same fluidity is not observed at the website level, particularly with regard to adding visual content. 

On the Web, there are rules to follow, particularly for crediting authors and company names.

And then the process can be considered a bit more complex than on social networks, since you have to upload these visuals to your website before inserting them into articles.

Uploader les fichiers

Finally, you’ll get tips for integrating all kinds of content into your articles: 

  • MS Office: Word, Excel, PowerPoint…
  • Google: Docs, Slides, Sheets…
  • videos;
  • audio; 
  • web pages.

Ready? Let’s go!

Glossary

Chapter 1: How to generate your image integration code?

First, let’s look at the process of generating integration code, so we can get straight to the main subject of this article: showing you how to use Twaino’s embed code generator

If this concept is still new to you and you want to understand how it works, feel free to go directly to Chapter 2. Then you can come back here to get the most out of the integration codes.

Once on the integration code generator, you need to fill out this form: 

Interface pour generer un code embed

Let’s proceed step by step.

Step 1: Fill in the “site name”

This is the URL to which you want people who embed your infographic to attribute it. 

Or it is the domain where you found the image you want to integrate on your website:

Entrer le nom du site pour generer un code embed

This allows you to attribute the source of the image/infographic to the website in question.

Step 2: Indicate the URL of the page where the image comes from

This is the URL of the page on which the infographic you are embedding is located:

Entrer URL de la page de l image pour generer un code embed

If you created the image and want to create the integration code in your article, include the URL of the article in question. 

Be careful not to make mistakes at this level, as this is where the infographic/image embedded on someone else’s site points to. If you make a mistake, you lose referral traffic and link juice.

In the case where it is someone else’s image that you want to integrate into your content, simply indicate the address of the article/page where it is located. 

Step 3: Enter the image URL

Entrer l URL de l image pour generer un code embed

At this step, you enter the URL of the image hosted on a third-party website or on your site.

To get the URL of an image, simply right-click on the image with your mouse and choose “copy image address”:

Copy l URL de l image

Once you have the address, paste it in the indicated part of the embed code generator

Step 4: Fill in the Alt attribute

Here, you will include alternative text that describes your image/infographic:

Renseigner le texte alternatif de l image pour generer un code embed

In the example above, I write: “14 ways to get backlinks without asking”

For infographics in particular, you can include, in addition to the title, the word “infographic”, to allow those searching for images to quickly find your visuals.

Step 5: Adjust the image width 

Specify the width of the infographic you want to embed. 

Rating that the width generally varies depending on the width of the user’s website/blog.

Regler la taille de l image pour generer un code embed

My blog width is 800 pixels, but anyone embedding your infographic can also adapt the integration code to their blog/website specifications by customizing this parameter.

Step 6: Indicate the image height

I recommend leaving this field empty so the infographic remains proportional to the original, regardless of its width.

Indiquer la largeur de l image pour generer un code embed

But if this option exists, it’s because it can be customized. So you can enter the height if you have a specific need.

Step 7: Specify the width of the window containing the code 

This is the width of the window (displaying the integration code) on your web page or blog article.

Regler la largeur de la fenbe de code pour generer un code embed

For example, if your blog width is 800 pixels, like mine, you’ll enter this number so the box covers the width of your blog, so there’s no overflow or empty space.

Regler la largeur de la fenbe de code pour generer un code embed 2

Step 8: Indicate the height of the window with the code 

This is the height of the box (which displays the integration code) on your web page/article.

Regler la hauteur de la fenbe de code pour generer un code embed

The larger this block, the more space it takes up, but the less the user needs to scroll to see the complete embed code

Step 9: Paste your code into the editor or HTML code of the page

Your code is now ready to be used in the editor or HTML code of your page.

Copy code d intégration

Copy and paste this code into the HTML code of your web page/blog, where you want the integration code to appear. 

I recommend placing it below the infographic, since that’s the standard place where integration codes are placed. 

In “Visual” mode, here’s where I want to paste the code:

Coller le code dans votre editeur de texte

Click on “Text” next to “Visual” to get the HTML code of your page.

Allez dans votre editeur de texte

You then need to find the exact location to place your code. 

I quickly found mine:

Coller le code dans votre editeur de texte

Rating that you can also include it above your infographic if you wish. There’s no set rule on this, you can customize things based on your needs.

Step 10: Check the result of your integration 

Once you publish your article, the window containing the code looks like this:

Presentation de la fenetre de l embed code dans un article

It can also appear like this: 

<img src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/><style>.ampenable{ display:none;}</style><h3>Do you like this image? Embed it free on your website<span class =’ampenable’> with <a href=’https://www.twaino.com/embed-code-generator/’ target=’_blank’>Twaino</a></span>.</h3><xmp onclick=’this.focus();this.select()’ style=’overflow-x: auto;white-space: pre-wrap;white-space: -moz-pre-wrap;white-space: -pre-wrap;white-space: -o-pre-wrap;word-wrap: break-word;line-height: 21px;font-size: 16px;font-family: Dosis, Arial, Helvetica, sans-serif;border: 2px solid #eee;padding: 5px; width:800;height:120px’><a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/blog/seo/backlink/‘>twaino</a></xmp>

On someone else’s website, it’s displayed this way:

<a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’>twaino</a>

Done! You’ve finished your integration, but let’s add one more step that might interest you.

Chapter 2: How does the integration code generator work?

2.1. Some definitions 

To better understand the concept of embed code or integration code, let’s start with some definitions. 

2.1.1. What is a hyperlink/link?

You probably already know what a hyperlink or link is, but it’s important to recap for what follows.

In content, a hyperlink is a portion of text highlighted, usually by underlining or a color change, so that when clicked, the browser automatically displays another page or replaces the current page with the one the link points to.

Exemple d_hyperlien

The highlighted element is known as a hyperlink or, in short, a link. 

“Embedded” or embed links are links that lead elsewhere when clicked. 

The main differences between linking and embedding are where the data is stored, as well as how it is updated after it has been linked or embedded.

With a standard link, your file is linked to a source file or page. In this case, the data is stored in the source file and updated there.

That is, if someone wants to view this data, they are forced to click on the link and go to the source file page. And since the information is stored on the source page, updates to the content are not known on the page containing the link.

Don’t worry, here’s an example to better understand the concept.

Without going to Amazon, I would have no idea of the changes – particularly those concerning the price – that will occur on this book’s page:

Exemple de lien

I would have to click on the link and go to the page to learn about the information.

On the other hand, with embedding, this data is accessible directly from your article or web page.

Still with the Amazon product example, you can have this type of block:

Exemple de produit integre

Thus, regardless of price variations, the update is automatic because you have embedded the content (here product) on your web page.

That’s the main difference between linking and embedding. That said, there is also one last point of difference: the presentation appearance.

While links generally appear in this form “https://www.twaino.com/blog/”, integration codes are more complex.

As you’ve seen so far, an integration code (embed code) is a piece of HTML code that can sometimes be very long and impossible to decipher for a novice:

“<a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’>twaino</a>” 

So why should you bother with such codes? 

2.2. Why use integration codes?

Creating quality and engaging content is one of the essential principles of the Twaino SEO agency. If you also attach importance to this point, this tool will interest you.

Integration codes allow others to publish your infographic/image on their website with proper attribution, in the form of a link to your website.

This means your infographic is properly attributed and accessible to a larger number of internet users, who can access your website if they click on the image.

Obtenir du trafic sur votre boutique en ligne

If you’re wondering “why bother with an integration code when I could just share the page URL“, know that these codes are primarily designed to make it easy for other bloggers to use your infographics/images.

Indeed, they just need to take your code and integrate it into their editor, which takes no more than a minute, whereas the traditional procedure is to: 

  • download the image; 
  • upload the image to their website; 
  • insert the image into the article; 
  • mention the image source.

This process is quite long, don’t you think?

With an integration code, you also don’t have to worry about mentioning the source since everything is already integrated.

In this case, can you create your own integration codes? 

Manual creation of an integration code is relatively simple for most web developers. But that’s not the case for someone who doesn’t know HTML.

Twaino’s embed code generator removes the guesswork and allows anyone to easily create their integration code.

Easily integrating images is good, but why bother creating or using images in your content? 

Chapter 3: Why and how to use images/infographics in a content creation strategy? 

We have regularly indicated in our articles that infographics or images in general were very good elements to integrate into content. 

We haven’t had the opportunity to explain why. So here are 10 reasons why you should consider using visuals in all your content.

3.1. Why use infographics in your content creation strategy?

3.1.1. The 10 reasons why you should use infographics in your content

Of all visual formats in image form, infographics are the most successful. Just use Google Trends to see the enthusiasm this format has generated since 2008:   

Tendance de recherche des infographies

We will often use the term infographic in the following sections. But know that this also includes any type of image that could attract the attention of internet users.

Reason 1: Infographics can easily capture your target audience’s attention

Humans are visual creatures and are therefore more easily attracted to visual elements. 

It’s important to keep in mind that the likelihood of a visitor leaving your page is very high in the first few seconds. 

In other words, you only have a few seconds to make a good impression and keep your visitors engaged. You then need something that immediately captures their attention. 

If words can’t do it, visual elements like infographics might do the job better.

Research conducted by Brooke Barnett and Barbara Miller presents quite well the importance of graphic or visual elements:

Text and graphics alone are both useful and imperfect methods of communication. Written language allows for an almost infinite number of word combinations that allow for in-depth analysis of concepts, but it relies heavily on the reader’s ability to process this information. Graphics can be easier for the reader to understand, but are less effective in communicating abstract and complex concepts… The combination of text and graphics allows communicators to take advantage of the strengths of each medium and reduce the weaknesses of each medium.”

Combined with well-written text, infographics can be very powerful in helping your content resonate with your target audience and cut through the astronomical amount of information on the Web.

We naturally tend to like facts, figures, statistics and other graphic elements. 

If these elements are compelling enough, the information contained in your infographic can really capture attention.

Reason 2: Infographics can make your content go viral 

The analysis conducted by MDG Advertising highlighted that content with attractive visual elements (images/graphics) can generate 94% more views than plain text or content without images.

The same report also notes that press releases can generate up to 14% increase in page views if the published article contains a photograph. 

Furthermore, if the press release includes both photos and videos, you can expect an even greater 48% increase in page views.

When well designed, infographics are compelling visual content that attracts so many people that most of them would want to share it through their own networks and circles of influence. 

Les videos YOUTUBE

The result is visual content that can truly go viral as people share the infographic. 

Reason 3: Infographics can increase your brand awareness 

Generally, infographics are designed so that relevant information about the creator is displayed.

These include elements such as: 

  • the logo; 
  • the website address; 
  • email or even contact information. 

This is a very effective way to increase your brand awareness which, if used correctly, can easily increase your traffic by at least 12%, as some publishers have found in their campaigns. 

Infographics allow you to go beyond simply “telling” people what your brand, products or services are. 

You use visual elements to make your brand known, which is much more effective than simple paragraphs of text. 

Reason 4: Infographics can help you increase your social media followers

The power of visual content can be confirmed simply by taking a quick look at your news feeds and Facebook walls. 

Rating that interesting images/infographics generate, often more than most ordinary text: 

  • likes; 
  • comments; 
  • shares. 
Les images ont plus d engagement sur Fb

This can be a very effective way to generate more followers and followers, thus reaching an even larger audience each time your infographic is shared.

Les articles avec des images sont plus partages

This is a way to open the door to better interaction or engagement with your target audience. The latter will become much more aware of: 

  • your brand;
  • your products or services; 
  • your content; 
  • etc.

This eventually allows you to convert them more easily into paying customers. 

Heidicohen.com seems to confirm this trend as it states that: 

67% of consumers consider clear and detailed images to be very important and carry even more weight than product information, complete description and customer reviews. “

Reason 5: Infographics can improve your search engine results 

Since infographics can go viral, it’s possible they’ll deliver great search engine performance. 

Indeed, sharing and embedding your infographics on social media, websites or other online channels can generate significant backlinks to you.

Outil d’intégration d’image: Embed Code Generator

Integration-image

Cet outil gratuit a pour objectif de faciliter la promotion et la visibilité de vos contenus visuels sur des sites web tiers.

Pour cela, vous allez pouvoir intégrer un code sous votre image qui permettra aux propriétaires de sites tiers d'intégrer votre contenu, en vous citant comme source.

Ainsi, vous obtiendrez plus de backlinks (liens entrant) et plus de visibilité.

Vous trouverez after l'outil des explications supplémentaires, sous formats vidéos, infographies et articles afin de vous aider à exploiter au mieux le potentiel du embed code generator.

Information à compléter
  • Nom du site
  • Article URL
  • URL de l'image
  • Image ALT
  • Largeur de l'image
  • Hauteur de l'image
  • Largeur de la fenbe avec le code
  • Hauteur de la fenbe avec le code
Code à intégrer sur votre site
Result du code sur votre site web

EMBED COOF GENERATOR | Image Integration Tool

In this video tutorial, I show you step by step how the image integration tool works:

Today, I present to you a tool that will simplify the process of integrating and sharing images for you and anyone who wants to use your images: the embed code generator.

Infographie Outil integration image Embed code generator

With this completely free tool, you can achieve two objectives: 

  • make it easy for other bloggers to use and integrate your images/infographics to get backlinks
  • easily integrate images/infographics with attribution, without having to download the image.
Obtenir plus de trafic et des liens entrants backlinks avec le generateur de code d'image

I’ll go further by explaining the reasons behind this strategy and showing you how to use your images to get backlinks.

Did you know? More than 3.2 billion images are shared every day on social media.

This figure, which is obviously astronomical, is partly explained by the childlike simplicity that allows you to share content on social networks with a single click.

Utiliser les boutons de partage

Indeed, it must be acknowledged that everything is in place to facilitate sharing and/or republishing on our news feeds. 

However, this same fluidity is not observed at the website level, particularly with regard to adding visual content. 

On the Web, there are rules to follow, particularly for crediting authors and company names.

And then the process can be considered a bit more complex than on social networks, since you have to upload these visuals to your website before inserting them into articles.

Uploader les fichiers

Finally, you’ll get tips for integrating all kinds of content into your articles: 

  • MS Office: Word, Excel, PowerPoint…
  • Google: Docs, Slides, Sheets…
  • videos;
  • audio; 
  • web pages.

Ready? Let’s go!

Glossary

Chapter 1: How to generate your image integration code?

First, let’s look at the process of generating integration code, so we can get straight to the main subject of this article: showing you how to use Twaino’s embed code generator

If this concept is still new to you and you want to understand how it works, feel free to go directly to Chapter 2. Then you can come back here to get the most out of the integration codes.

Once on the integration code generator, you need to fill out this form: 

Interface pour generer un code embed

Let’s proceed step by step.

Step 1: Fill in the “site name”

This is the URL to which you want people who embed your infographic to attribute it. 

Or it is the domain where you found the image you want to integrate on your website:

Entrer le nom du site pour generer un code embed

This allows you to attribute the source of the image/infographic to the website in question.

Step 2: Indicate the URL of the page where the image comes from

This is the URL of the page on which the infographic you are embedding is located:

Entrer URL de la page de l image pour generer un code embed

If you created the image and want to create the integration code in your article, include the URL of the article in question. 

Be careful not to make mistakes at this level, as this is where the infographic/image embedded on someone else’s site points to. If you make a mistake, you lose referral traffic and link juice.

In the case where it is someone else’s image that you want to integrate into your content, simply indicate the address of the article/page where it is located. 

Step 3: Enter the image URL

Entrer l URL de l image pour generer un code embed

At this step, you enter the URL of the image hosted on a third-party website or on your site.

To get the URL of an image, simply right-click on the image with your mouse and choose “copy image address”:

Copy l URL de l image

Once you have the address, paste it in the indicated part of the embed code generator

Step 4: Fill in the Alt attribute

Here, you will include alternative text that describes your image/infographic:

Renseigner le texte alternatif de l image pour generer un code embed

In the example above, I write: “14 ways to get backlinks without asking”

For infographics in particular, you can include, in addition to the title, the word “infographic”, to allow those searching for images to quickly find your visuals.

Step 5: Adjust the image width 

Specify the width of the infographic you want to embed. 

Rating that the width generally varies depending on the width of the user’s website/blog.

Regler la taille de l image pour generer un code embed

My blog width is 800 pixels, but anyone embedding your infographic can also adapt the integration code to their blog/website specifications by customizing this parameter.

Step 6: Indicate the image height

I recommend leaving this field empty so the infographic remains proportional to the original, regardless of its width.

Indiquer la largeur de l image pour generer un code embed

But if this option exists, it’s because it can be customized. So you can enter the height if you have a specific need.

Step 7: Specify the width of the window containing the code 

This is the width of the window (displaying the integration code) on your web page or blog article.

Regler la largeur de la fenbe de code pour generer un code embed

For example, if your blog width is 800 pixels, like mine, you’ll enter this number so the box covers the width of your blog, so there’s no overflow or empty space.

Regler la largeur de la fenbe de code pour generer un code embed 2

Step 8: Indicate the height of the window with the code 

This is the height of the box (which displays the integration code) on your web page/article.

Regler la hauteur de la fenbe de code pour generer un code embed

The larger this block, the more space it takes up, but the less the user needs to scroll to see the complete embed code

Step 9: Paste your code into the editor or HTML code of the page

Your code is now ready to be used in the editor or HTML code of your page.

Copy code d intégration

Copy and paste this code into the HTML code of your web page/blog, where you want the integration code to appear. 

I recommend placing it below the infographic, since that’s the standard place where integration codes are placed. 

In “Visual” mode, here’s where I want to paste the code:

Coller le code dans votre editeur de texte

Click on “Text” next to “Visual” to get the HTML code of your page.

Allez dans votre editeur de texte

You then need to find the exact location to place your code. 

I quickly found mine:

Coller le code dans votre editeur de texte

Rating that you can also include it above your infographic if you wish. There’s no set rule on this, you can customize things based on your needs.

Step 10: Check the result of your integration 

Once you publish your article, the window containing the code looks like this:

Presentation de la fenetre de l embed code dans un article

It can also appear like this: 

<img src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/><style>.ampenable{ display:none;}</style><h3>Do you like this image? Embed it free on your website<span class =’ampenable’> with <a href=’https://www.twaino.com/embed-code-generator/’ target=’_blank’>Twaino</a></span>.</h3><xmp onclick=’this.focus();this.select()’ style=’overflow-x: auto;white-space: pre-wrap;white-space: -moz-pre-wrap;white-space: -pre-wrap;white-space: -o-pre-wrap;word-wrap: break-word;line-height: 21px;font-size: 16px;font-family: Dosis, Arial, Helvetica, sans-serif;border: 2px solid #eee;padding: 5px; width:800;height:120px’><a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/blog/seo/backlink/‘>twaino</a></xmp>

On someone else’s website, it’s displayed this way:

<a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’>twaino</a>

Done! You’ve finished your integration, but let’s add one more step that might interest you.

Chapter 2: How does the integration code generator work?

2.1. Some definitions 

To better understand the concept of embed code or integration code, let’s start with some definitions. 

2.1.1. What is a hyperlink/link?

You probably already know what a hyperlink or link is, but it’s important to recap for what follows.

In content, a hyperlink is a portion of text highlighted, usually by underlining or a color change, so that when clicked, the browser automatically displays another page or replaces the current page with the one the link points to.

Exemple d_hyperlien

The highlighted element is known as a hyperlink or, in short, a link. 

“Embedded” or embed links are links that lead elsewhere when clicked. 

The main differences between linking and embedding are where the data is stored, as well as how it is updated after it has been linked or embedded.

With a standard link, your file is linked to a source file or page. In this case, the data is stored in the source file and updated there.

That is, if someone wants to view this data, they are forced to click on the link and go to the source file page. And since the information is stored on the source page, updates to the content are not known on the page containing the link.

Don’t worry, here’s an example to better understand the concept.

Without going to Amazon, I would have no idea of the changes – particularly those concerning the price – that will occur on this book’s page:

Exemple de lien

I would have to click on the link and go to the page to learn about the information.

On the other hand, with embedding, this data is accessible directly from your article or web page.

Still with the Amazon product example, you can have this type of block:

Exemple de produit integre

Thus, regardless of price variations, the update is automatic because you have embedded the content (here product) on your web page.

That’s the main difference between linking and embedding. That said, there is also one last point of difference: the presentation appearance.

While links generally appear in this form “https://www.twaino.com/blog/”, integration codes are more complex.

As you’ve seen so far, an integration code (embed code) is a piece of HTML code that can sometimes be very long and impossible to decipher for a novice:

“<a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’>twaino</a>” 

So why should you bother with such codes? 

2.2. Why use integration codes?

Creating quality and engaging content is one of the essential principles of the Twaino SEO agency. If you also attach importance to this point, this tool will interest you.

Integration codes allow others to publish your infographic/image on their website with proper attribution, in the form of a link to your website.

This means your infographic is properly attributed and accessible to a larger number of internet users, who can access your website if they click on the image.

Obtenir du trafic sur votre boutique en ligne

If you’re wondering “why bother with an integration code when I could just share the page URL“, know that these codes are primarily designed to make it easy for other bloggers to use your infographics/images.

Indeed, they just need to take your code and integrate it into their editor, which takes no more than a minute, whereas the traditional procedure is to: 

  • download the image; 
  • upload the image to their website; 
  • insert the image into the article; 
  • mention the image source.

This process is quite long, don’t you think?

With an integration code, you also don’t have to worry about mentioning the source since everything is already integrated.

In this case, can you create your own integration codes? 

Manual creation of an integration code is relatively simple for most web developers. But that’s not the case for someone who doesn’t know HTML.

Twaino’s embed code generator removes the guesswork and allows anyone to easily create their integration code.

Easily integrating images is good, but why bother creating or using images in your content? 

Chapter 3: Why and how to use images/infographics in a content creation strategy? 

We have regularly indicated in our articles that infographics or images in general were very good elements to integrate into content. 

We haven’t had the opportunity to explain why. So here are 10 reasons why you should consider using visuals in all your content.

3.1. Why use infographics in your content creation strategy?

3.1.1. The 10 reasons why you should use infographics in your content

Of all visual formats in image form, infographics are the most successful. Just use Google Trends to see the enthusiasm this format has generated since 2008:   

Tendance de recherche des infographies

We will often use the term infographic in the following sections. But know that this also includes any type of image that could attract the attention of internet users.

Reason 1: Infographics can easily capture your target audience’s attention

Humans are visual creatures and are therefore more easily attracted to visual elements. 

It’s important to keep in mind that the likelihood of a visitor leaving your page is very high in the first few seconds. 

In other words, you only have a few seconds to make a good impression and keep your visitors engaged. You then need something that immediately captures their attention. 

If words can’t do it, visual elements like infographics might do the job better.

Research conducted by Brooke Barnett and Barbara Miller presents quite well the importance of graphic or visual elements:

Text and graphics alone are both useful and imperfect methods of communication. Written language allows for an almost infinite number of word combinations that allow for in-depth analysis of concepts, but it relies heavily on the reader’s ability to process this information. Graphics can be easier for the reader to understand, but are less effective in communicating abstract and complex concepts… The combination of text and graphics allows communicators to take advantage of the strengths of each medium and reduce the weaknesses of each medium.”

Combined with well-written text, infographics can be very powerful in helping your content resonate with your target audience and cut through the astronomical amount of information on the Web.

We naturally tend to like facts, figures, statistics and other graphic elements. 

If these elements are compelling enough, the information contained in your infographic can really capture attention.

Reason 2: Infographics can make your content go viral 

The analysis conducted by MDG Advertising highlighted that content with attractive visual elements (images/graphics) can generate 94% more views than plain text or content without images.

The same report also notes that press releases can generate up to 14% increase in page views if the published article contains a photograph. 

Furthermore, if the press release includes both photos and videos, you can expect an even greater 48% increase in page views.

When well designed, infographics are compelling visual content that attracts so many people that most of them would want to share it through their own networks and circles of influence. 

Les videos YOUTUBE

The result is visual content that can truly go viral as people share the infographic. 

Reason 3: Infographics can increase your brand awareness 

Generally, infographics are designed so that relevant information about the creator is displayed.

These include elements such as: 

  • the logo; 
  • the website address; 
  • email or even contact information. 

This is a very effective way to increase your brand awareness which, if used correctly, can easily increase your traffic by at least 12%, as some publishers have found in their campaigns. 

Infographics allow you to go beyond simply “telling” people what your brand, products or services are. 

You use visual elements to make your brand known, which is much more effective than simple paragraphs of text. 

Reason 4: Infographics can help you increase your social media followers

The power of visual content can be confirmed simply by taking a quick look at your news feeds and Facebook walls. 

Rating that interesting images/infographics generate, often more than most ordinary text: 

  • likes; 
  • comments; 
  • shares. 
Les images ont plus d engagement sur Fb

This can be a very effective way to generate more followers and followers, thus reaching an even larger audience each time your infographic is shared.

Les articles avec des images sont plus partages

This is a way to open the door to better interaction or engagement with your target audience. The latter will become much more aware of: 

  • your brand;
  • your products or services; 
  • your content; 
  • etc.

This eventually allows you to convert them more easily into paying customers. 

Heidicohen.com seems to confirm this trend as it states that: 

67% of consumers consider clear and detailed images to be very important and carry even more weight than product information, complete description and customer reviews. “

Reason 5: Infographics can improve your search engine results 

Since infographics can go viral, it’s possible they’ll deliver great search engine performance. 

Indeed, sharing and embedding your infographics on social media, websites or other online channels can generate significant backlinks to you.

Le marketing Viral

Outil d’intégration d’image: Embed Code Generator

Integration-image

Cet outil gratuit a pour objectif de faciliter la promotion et la visibilité de vos contenus visuels sur des sites web tiers.

Pour cela, vous allez pouvoir intégrer un code sous votre image qui permettra aux propriétaires de sites tiers d'intégrer votre contenu, en vous citant comme source.

Ainsi, vous obtiendrez plus de backlinks (liens entrant) et plus de visibilité.

Vous trouverez after l'outil des explications supplémentaires, sous formats vidéos, infographies et articles afin de vous aider à exploiter au mieux le potentiel du embed code generator.

Information à compléter
  • Nom du site
  • Article URL
  • URL de l'image
  • Image ALT
  • Largeur de l'image
  • Hauteur de l'image
  • Largeur de la fenbe avec le code
  • Hauteur de la fenbe avec le code
Code à intégrer sur votre site
Result du code sur votre site web

EMBED COOF GENERATOR | Image Integration Tool

In this video tutorial, I show you step by step how the image integration tool works:

Today, I present to you a tool that will simplify the process of integrating and sharing images for you and anyone who wants to use your images: the embed code generator.

Infographie Outil integration image Embed code generator

With this completely free tool, you can achieve two objectives: 

  • make it easy for other bloggers to use and integrate your images/infographics to get backlinks
  • easily integrate images/infographics with attribution, without having to download the image.
Obtenir plus de trafic et des liens entrants backlinks avec le generateur de code d'image

I’ll go further by explaining the reasons behind this strategy and showing you how to use your images to get backlinks.

Did you know? More than 3.2 billion images are shared every day on social media.

This figure, which is obviously astronomical, is partly explained by the childlike simplicity that allows you to share content on social networks with a single click.

Utiliser les boutons de partage

Indeed, it must be acknowledged that everything is in place to facilitate sharing and/or republishing on our news feeds. 

However, this same fluidity is not observed at the website level, particularly with regard to adding visual content. 

On the Web, there are rules to follow, particularly for crediting authors and company names.

And then the process can be considered a bit more complex than on social networks, since you have to upload these visuals to your website before inserting them into articles.

Uploader les fichiers

Finally, you’ll get tips for integrating all kinds of content into your articles: 

  • MS Office: Word, Excel, PowerPoint…
  • Google: Docs, Slides, Sheets…
  • videos;
  • audio; 
  • web pages.

Ready? Let’s go!

Glossary

Chapter 1: How to generate your image integration code?

First, let’s look at the process of generating integration code, so we can get straight to the main subject of this article: showing you how to use Twaino’s embed code generator

If this concept is still new to you and you want to understand how it works, feel free to go directly to Chapter 2. Then you can come back here to get the most out of the integration codes.

Once on the integration code generator, you need to fill out this form: 

Interface pour generer un code embed

Let’s proceed step by step.

Step 1: Fill in the “site name”

This is the URL to which you want people who embed your infographic to attribute it. 

Or it is the domain where you found the image you want to integrate on your website:

Entrer le nom du site pour generer un code embed

This allows you to attribute the source of the image/infographic to the website in question.

Step 2: Indicate the URL of the page where the image comes from

This is the URL of the page on which the infographic you are embedding is located:

Entrer URL de la page de l image pour generer un code embed

If you created the image and want to create the integration code in your article, include the URL of the article in question. 

Be careful not to make mistakes at this level, as this is where the infographic/image embedded on someone else’s site points to. If you make a mistake, you lose referral traffic and link juice.

In the case where it is someone else’s image that you want to integrate into your content, simply indicate the address of the article/page where it is located. 

Step 3: Enter the image URL

Entrer l URL de l image pour generer un code embed

At this step, you enter the URL of the image hosted on a third-party website or on your site.

To get the URL of an image, simply right-click on the image with your mouse and choose “copy image address”:

Copy l URL de l image

Once you have the address, paste it in the indicated part of the embed code generator

Step 4: Fill in the Alt attribute

Here, you will include alternative text that describes your image/infographic:

Renseigner le texte alternatif de l image pour generer un code embed

In the example above, I write: “14 ways to get backlinks without asking”

For infographics in particular, you can include, in addition to the title, the word “infographic”, to allow those searching for images to quickly find your visuals.

Step 5: Adjust the image width 

Specify the width of the infographic you want to embed. 

Rating that the width generally varies depending on the width of the user’s website/blog.

Regler la taille de l image pour generer un code embed

My blog width is 800 pixels, but anyone embedding your infographic can also adapt the integration code to their blog/website specifications by customizing this parameter.

Step 6: Indicate the image height

I recommend leaving this field empty so the infographic remains proportional to the original, regardless of its width.

Indiquer la largeur de l image pour generer un code embed

But if this option exists, it’s because it can be customized. So you can enter the height if you have a specific need.

Step 7: Specify the width of the window containing the code 

This is the width of the window (displaying the integration code) on your web page or blog article.

Regler la largeur de la fenbe de code pour generer un code embed

For example, if your blog width is 800 pixels, like mine, you’ll enter this number so the box covers the width of your blog, so there’s no overflow or empty space.

Regler la largeur de la fenbe de code pour generer un code embed 2

Step 8: Indicate the height of the window with the code 

This is the height of the box (which displays the integration code) on your web page/article.

Regler la hauteur de la fenbe de code pour generer un code embed

The larger this block, the more space it takes up, but the less the user needs to scroll to see the complete embed code

Step 9: Paste your code into the editor or HTML code of the page

Your code is now ready to be used in the editor or HTML code of your page.

Copy code d intégration

Copy and paste this code into the HTML code of your web page/blog, where you want the integration code to appear. 

I recommend placing it below the infographic, since that’s the standard place where integration codes are placed. 

In “Visual” mode, here’s where I want to paste the code:

Coller le code dans votre editeur de texte

Click on “Text” next to “Visual” to get the HTML code of your page.

Allez dans votre editeur de texte

You then need to find the exact location to place your code. 

I quickly found mine:

Coller le code dans votre editeur de texte

Rating that you can also include it above your infographic if you wish. There’s no set rule on this, you can customize things based on your needs.

Step 10: Check the result of your integration 

Once you publish your article, the window containing the code looks like this:

Presentation de la fenetre de l embed code dans un article

It can also appear like this: 

<img src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/><style>.ampenable{ display:none;}</style><h3>Do you like this image? Embed it free on your website<span class =’ampenable’> with <a href=’https://www.twaino.com/embed-code-generator/’ target=’_blank’>Twaino</a></span>.</h3><xmp onclick=’this.focus();this.select()’ style=’overflow-x: auto;white-space: pre-wrap;white-space: -moz-pre-wrap;white-space: -pre-wrap;white-space: -o-pre-wrap;word-wrap: break-word;line-height: 21px;font-size: 16px;font-family: Dosis, Arial, Helvetica, sans-serif;border: 2px solid #eee;padding: 5px; width:800;height:120px’><a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/blog/seo/backlink/‘>twaino</a></xmp>

On someone else’s website, it’s displayed this way:

<a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’>twaino</a>

Done! You’ve finished your integration, but let’s add one more step that might interest you.

Chapter 2: How does the integration code generator work?

2.1. Some definitions 

To better understand the concept of embed code or integration code, let’s start with some definitions. 

2.1.1. What is a hyperlink/link?

You probably already know what a hyperlink or link is, but it’s important to recap for what follows.

In content, a hyperlink is a portion of text highlighted, usually by underlining or a color change, so that when clicked, the browser automatically displays another page or replaces the current page with the one the link points to.

Exemple d_hyperlien

The highlighted element is known as a hyperlink or, in short, a link. 

“Embedded” or embed links are links that lead elsewhere when clicked. 

The main differences between linking and embedding are where the data is stored, as well as how it is updated after it has been linked or embedded.

With a standard link, your file is linked to a source file or page. In this case, the data is stored in the source file and updated there.

That is, if someone wants to view this data, they are forced to click on the link and go to the source file page. And since the information is stored on the source page, updates to the content are not known on the page containing the link.

Don’t worry, here’s an example to better understand the concept.

Without going to Amazon, I would have no idea of the changes – particularly those concerning the price – that will occur on this book’s page:

Exemple de lien

I would have to click on the link and go to the page to learn about the information.

On the other hand, with embedding, this data is accessible directly from your article or web page.

Still with the Amazon product example, you can have this type of block:

Exemple de produit integre

Thus, regardless of price variations, the update is automatic because you have embedded the content (here product) on your web page.

That’s the main difference between linking and embedding. That said, there is also one last point of difference: the presentation appearance.

While links generally appear in this form “https://www.twaino.com/blog/”, integration codes are more complex.

As you’ve seen so far, an integration code (embed code) is a piece of HTML code that can sometimes be very long and impossible to decipher for a novice:

“<a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’ title=’14 ways to get backlinks without asking’><img data-no-lazy=’1′ src=’/wp-content/uploads/2019/09/infographie-14-manieres-d-obtenir-des-backlinks-sans-quemander.png’ alt=’14 ways to get backlinks without asking’ width=’800′ border=’0’/></a><br/>Image source: 14 ways to get backlinks without asking | <a target=’_blank’ href=’https://www.twaino.com/seo/backlink/’>twaino</a>” 

So why should you bother with such codes? 

2.2. Why use integration codes?

Creating quality and engaging content is one of the essential principles of the Twaino SEO agency. If you also attach importance to this point, this tool will interest you.

Integration codes allow others to publish your infographic/image on their website with proper attribution, in the form of a link to your website.

This means your infographic is properly attributed and accessible to a larger number of internet users, who can access your website if they click on the image.

Obtenir du trafic sur votre boutique en ligne

If you’re wondering “why bother with an integration code when I could just share the page URL“, know that these codes are primarily designed to make it easy for other bloggers to use your infographics/images.

Indeed, they just need to take your code and integrate it into their editor, which takes no more than a minute, whereas the traditional procedure is to: 

  • download the image; 
  • upload the image to their website; 
  • insert the image into the article; 
  • mention the image source.

This process is quite long, don’t you think?

With an integration code, you also don’t have to worry about mentioning the source since everything is already integrated.

In this case, can you create your own integration codes? 

Manual creation of an integration code is relatively simple for most web developers. But that’s not the case for someone who doesn’t know HTML.

Twaino’s embed code generator removes the guesswork and allows anyone to easily create their integration code.

Easily integrating images is good, but why bother creating or using images in your content? 

Chapter 3: Why and how to use images/infographics in a content creation strategy? 

We have regularly indicated in our articles that infographics or images in general were very good elements to integrate into content. 

We haven’t had the opportunity to explain why. So here are 10 reasons why you should consider using visuals in all your content.

3.1. Why use infographics in your content creation strategy?

3.1.1. The 10 reasons why you should use infographics in your content

Of all visual formats in image form, infographics are the most successful. Just use Google Trends to see the enthusiasm this format has generated since 2008:   

Tendance de recherche des infographies

We will often use the term infographic in the following sections. But know that this also includes any type of image that could attract the attention of internet users.

Reason 1: Infographics can easily capture your target audience’s attention

Humans are visual creatures and are therefore more easily attracted to visual elements. 

It’s important to keep in mind that the likelihood of a visitor leaving your page is very high in the first few seconds. 

In other words, you only have a few seconds to make a good impression and keep your visitors engaged. You then need something that immediately captures their attention. 

If words can’t do it, visual elements like infographics might do the job better.

Research conducted by Brooke Barnett and Barbara Miller presents quite well the importance of graphic or visual elements:

Text and graphics alone are both useful and imperfect methods of communication. Written language allows for an almost infinite number of word combinations that allow for in-depth analysis of concepts, but it relies heavily on the reader’s ability to process this information. Graphics can be easier for the reader to understand, but are less effective in communicating abstract and complex concepts… The combination of text and graphics allows communicators to take advantage of the strengths of each medium and reduce the weaknesses of each medium.”

Combined with well-written text, infographics can be very powerful in helping your content resonate with your target audience and cut through the astronomical amount of information on the Web.

We naturally tend to like facts, figures, statistics and other graphic elements. 

If these elements are compelling enough, the information contained in your infographic can really capture attention.

Reason 2: Infographics can make your content go viral 

The analysis conducted by MDG Advertising highlighted that content with attractive visual elements (images/graphics) can generate 94% more views than plain text or content without images.

The same report also notes that press releases can generate up to 14% increase in page views if the published article contains a photograph. 

Furthermore, if the press release includes both photos and videos, you can expect an even greater 48% increase in page views.

When well designed, infographics are compelling visual content that attracts so many people that most of them would want to share it through their own networks and circles of influence. 

Les videos YOUTUBE

The result is visual content that can truly go viral as people share the infographic. 

Reason 3: Infographics can increase your brand awareness 

Generally, infographics are designed so that relevant information about the creator is displayed.

These include elements such as: 

  • the logo; 
  • the website address; 
  • email or even contact information. 

This is a very effective way to increase your brand awareness which, if used correctly, can easily increase your traffic by at least 12%, as some publishers have found in their campaigns. 

Infographics allow you to go beyond simply “telling” people what your brand, products or services are. 

You use visual elements to make your brand known, which is much more effective than simple paragraphs of text. 

Reason 4: Infographics can help you increase your social media followers

The power of visual content can be confirmed simply by taking a quick look at your news feeds and Facebook walls. 

Rating that interesting images/infographics generate, often more than most ordinary text: 

  • likes; 
  • comments; 
  • shares. 
Les images ont plus d engagement sur Fb

This can be a very effective way to generate more followers and followers, thus reaching an even larger audience each time your infographic is shared.

Les articles avec des images sont plus partages

This is a way to open the door to better interaction or engagement with your target audience. The latter will become much more aware of: 

  • your brand;
  • your products or services; 
  • your content; 
  • etc.

This eventually allows you to convert them more easily into paying customers. 

Heidicohen.com seems to confirm this trend as it states that: 

67% of consumers consider clear and detailed images to be very important and carry even more weight than product information, complete description and customer reviews. “

Reason 5: Infographics can improve your search engine results 

Since infographics can go viral, it’s possible they’ll deliver great search engine performance. 

Indeed, sharing and embedding your infographics on social media, websites or other online channels can generate significant backlinks to you.

Le marketing Viral
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