SEO by CMS: expertise tailored to your platform
WordPress, Shopify, Wix, Webflow, Magento, Drupal, Joomla, Prestashop, BigCommerce: every CMS has its strengths, its limitations and its SEO pitfalls. Twaino masters all 9 major platforms to optimise your site’s visibility regardless of its tech stack.
Why choose an SEO agency that knows your CMS
A WordPress site doesn’t have the same SEO levers as a Shopify, Wix or Webflow site. Every CMS imposes its own technical constraints, limitations and specific opportunities.
A generalist SEO agency applies the same recipes to every site, ignoring the particularities of each platform. The result: recommendations that don’t apply, or worse, actions that are impossible to implement on your CMS.
At Twaino, we have developed technical expertise across the 9 most widely used CMS platforms in France. We know their strengths, their limitations, their typical SEO pitfalls, and the essential plugins or extensions for each environment. Our approach is always adapted to your tech stack, never imposed.
Whether you’re on WordPress (which powers 43% of the entire web), Shopify (the e-commerce leader), or a more specialised CMS like Drupal or Magento, our methodology is always the same: precise technical audit, realistic action plan, execution that respects the specifics of your CMS.
Our SEO expertise by CMS
Click on your CMS to discover our specific approach, the SEO levers unique to that platform, and our optimisation recommendations.
WordPress SEO
The web’s #1 CMS. Yoast/RankMath optimisation, Core Web Vitals, essential plugins, permalinks, schema, multilingual. Our primary area of expertise.
Shopify SEO
The e-commerce leader. Working around structural limitations (product URLs, collections, duplicate content), optimising Liquid templates, Product schema.
Wix SEO
Popular no-code platform. Mastering Wix SEO constraints, using Wix SEO Wiz, overcoming technical blockers and competing with WordPress sites.
Webflow SEO
The designers’ favourite. CMS Collections optimisation, custom schema, performance, redirects, and combining perfect design with technical SEO.
Magento SEO
The choice of large e-commerce businesses. Managing massive catalogues, filters, rewritten URLs, multi-stores, heavy technical optimisation.
Drupal SEO
The CMS for complex and institutional sites. Taxonomy management, SEO modules, metatag, pathauto, advanced technical optimisation.
Joomla SEO
The versatile legacy CMS. Optimising with sh404SEF, managing SEO extensions, menu structuring, and performance improvements.
PrestaShop SEO
The French e-commerce CMS. Native SEO management, add-on modules, working around category limitations, optimising product pages.
BigCommerce SEO
The Shopify alternative for high volumes. Redirect management, extended catalogues, multi-channel, tailored technical optimisation.
Your CMS isn’t on the list?
We have supported more than 150 sites across a wide range of platforms. Contact us for a personalised SEO audit tailored to your technical environment.
Request a custom auditNo commitment · Response within 48h
Our CMS SEO approach in 4 steps
Whatever your CMS, our methodology is rigorous and adapted to your platform’s specificities. We don’t sell one-size-fits-all recipes: every audit is contextualised.
CMS technical audit
Analysis of your platform’s strengths and limitations, installed plugins, current SEO configuration
Targeted action plan
Recommendations adapted to your CMS, realistic to implement with your team
Deployment
Technical implementation, plugin optimisation, configuration, content, link building
Monitoring
Monthly reports and ongoing adjustments in line with your CMS’s evolution
« Good SEO is SEO that adapts to you, not the other way around. Saying “switch to WordPress if you want to do SEO” is an admission of incompetence. Our job is to understand your CMS, tell you what’s possible, and make it happen. »
Discover our other services
Ready to optimise your SEO for your CMS?
Contact our team for a free SEO audit tailored to your technical platform. We identify the levers specific to your CMS and provide you with a concrete action plan.
Request a free SEO auditNo commitment · Response within 48h · +150 sites supported