SEO Training: learn how to get traffic from Google
Twaino offers online SEO training and in-person conferences to train your team in current organic search techniques.
Learn SEO from home, at your own pace
What if you could learn how to rank your website on the first page of Google from home? With the online training offered by Twaino, you gain all the knowledge needed for effective and sustainable organic search.
The teaching is delivered in the form of explanatory videos, in which SEO concepts are broken down step by step and illustrated with real-world examples.
For companies that prefer in-person learning, Twaino also offers tailored conferences and speaking engagements, adapted to your event, your audience and your goals.
Why choose Twaino SEO training
Our teaching approach combines theoretical foundations with immediate hands-on practice.
Programme structured in 4 modules
From the initial audit to promoting your content.
The programme is divided into 4 modules: Audit, Optimisation, Creation, Promotion. Each module builds on the previous one.
Step-by-step explanatory videos
Learn at your own pace with clear videos.
Each SEO concept is broken down step by step and illustrated with concrete examples taken from real websites.
In-person conferences
For your events, our experts speak in France and internationally.
Our conferences are accompanied by structured presentations that can be distributed to attendees. Sessions available in FR or EN.
OPCO funding eligible
Your employees may be eligible for funding coverage.
Twaino is a registered training organisation and our programmes are eligible for OPCO funding.
Expert trainers
SEO consultants who practise every day.
Our trainers are first and foremost active SEO consultants who work on real client projects.
Want to train your team in SEO?
Contact us to discuss your training needs.
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What a Twaino SEO training includes
The programme is structured in 4 progressive modules.
Module 1: Audit
Learn to diagnose your website: architecture, technical, content, competition.
Module 2: Optimisation
Optimise your existing pages: tags, Hn, internal linking, speed, mobile, schema.
Module 3: Creation
Master SEO content creation: keywords, intent, structure, writing.
Module 4: Promotion
Learn SEO promotion techniques: link building, outreach, social signals.
Tailored conferences
For your events, our experts organise bespoke conferences.
Video conferences
Remote sessions for distributed teams. Same quality of teaching.
Our 4-step methodology
Every Twaino training follows a proven process.
Brief
We understand your team, its level and your objectives
Programme
Selection of suitable modules and level calibration
Training
Delivery online, in person or via video conference
Follow-up
Questions, additional resources, ongoing support
The 4 modules and conferences in detail
Learning how to get traffic from Google to your website
Learn SEO from home
What if you could learn how to rank your website on the first page of Google from home? With the online training offered by Twaino, you can acquire all the knowledge needed to achieve effective and sustainable organic search. The teaching is delivered in the form of explanatory videos, in which SEO concepts are presented. Whether you are a beginner or at a more advanced level, this online SEO course allows you to drive traffic and significant visibility to your website.
Module 1: audit
- Configuration
- SEO KPI tracking
- Audit
- Content audit
- Architecture audit
- Redirect audit
- 404 audit
- Image audit
- UX audit
Module 2: optimisation
- Improving your CTR
- Increasing Dwell Time
- Long tail injection
- Authority transfer
- Merger technique
- Creating engaging content
Module 3: creation
- Finding keywords
- Qualifying keywords
- Creating content
- Improving your content
Module 4: promotion
- Link Building
- Link Reclamation
- Link Prospecting
- Link qualification
- Relationship building
- Email research
- Outreach
- Content promotion
In-person conferences
Speaking engagements for SEO events
Would you like to introduce an audience to the secrets of SEO? Our professionals and experts organise conferences covering the points that fit the logic of your event. To this end, our conferences are accompanied by structured presentations that can be distributed to attendees. Depending on the audience, these events can be aimed at the general public or at a more specialised crowd.
Depending on your needs, we travel within France and internationally. Our presentations can be delivered in French or in English. We also organise video conference sessions for members who are unable to attend events in person.
Contact
If you would like to find out more about our SEO training, please do not hesitate to get in touch with us by email or phone. You can also book a meeting so we can discuss your project and the best way to move forward together.
« Learning SEO means gaining independence. A company that understands the levers of organic search can make informed marketing decisions. »
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Ready to train your team in SEO?
Contact us for a training quote. Our training programmes are OPCO funding eligible.
Request a free quoteNo commitment · Response within 48h · +150 companies supported