Panguin Tool | Barracuda
Short description : Panguin Tool
Find out how to determine a Google algorithm penalty on your site using the Panguin SEO tool.
Long Description : Panguin Tool
Description PenguinDeveloped by Barracuda digital, Panguin SEO tool is a free and quite sufficient tool in terms of website optimization. Basically, the tool was especially known for its ability to provide accurate information about changes in Google’s algorithm. Most marketers will have understood that Google has a set of algorithms to curate its search results which are frequently updated. These updates throw many site owners into complete confusion. It is to this insufficiency that Barracuda develops the Panguin which allows marketers to measure the performance of their website and detect possible penalties from Google. Discover in this article, the powerful features of this tool.
definition Panguin toolFinding the reason for a drop in traffic can be stressful to say the least, and not finding the source can be costly. tool Panguin Barracuda Digital’s allows marketers and webmasters to import their organic Google Analytics data to determine if traffic drops match Google’s algorithm updates. It is an interactive and free tool, you just have to connect with your Google analytics account for which you would like to do analyses. Each update marked in the tool is accompanied by a summary to indicate what the update in question is about and how it may affect a website’s traffic.
The main functionstool Panguin does not only show the timeline of Google updates, it also helps you measure the performance of your site.
- Organic visibility
- Paid visibility
- Visibility encryption
- Global visibility
- Content Performance
- Site Link Optimization
- Backlink Optimization
- Local Ranking Local
- Mobile Searches
Interpreting the dataOnce a Google account is connected to the Panguin SEO tool, you can start reading the data. We can see that this graph shows us the evolution of organic traffic, as well as updates from Google. Indeed, the bottom blue line represents the organic traffic of the website and the vertical lines represent the updates from Google. The color of each vertical line represents an update of Google’s algorithm:
- Red color: updates Google Panda, usually related to content quality;
- color: updates Google Penguin, often related to backlink quality;
- Green color: Green colored lines represent browser structural updates;
- Purple color : The lines in purple color represent Google Pigeon updates, related to geolocation;
- Orange color: Orange lines represent minor algorithm updates.
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Led by Hatem Naguib (President & CEO), Barracuda is a company that develops security solutions focused on cloud computing. Indeed, its tools allow companies to protect the data of their employees. They help them to protect the company’s data and applications against any external or internal attack. In concrete terms, its solutions concern in particular:
- the protection of e-mails;
- application and cloud security;
- network security;
- protection of other important data.
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Founder of the SEO agency Twaino, Alexandre Marotel is passionate about SEO and generating traffic on the internet. He is the author of numerous publications, and has a Youtube channel which aims to help entrepreneurs create their websites and be better referenced in Google.
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