Observe Point is an American digital governance company. It was founded in 2009 by John Pestana and Rob Seolas. Observe Point aims to help companies create better conditions for web marketing, by offering them a fully automated and flexible customer area.
Observe Point provides companies with the necessary tools for better marketing performance. It helps them to ensure the quality and protection of data and also allows them to optimize their customer area. Observe Point also enables companies to improve their technology governance as well as touchpoint management and privacy compliance.
Additionally, Observe Point offers a free Chrome extension called TagDebugger. Its role is to help you unlock the tags on your different pages. You will thus be able to read the tags that are placed on the pages you browse. With this extension, you have the possibility to export the different variables detected on the beacons to Excel in order to make a later analysis.