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Blog | Top Rank

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Discover TopRank Marketing’s blog categories and resources and dramatically improve your level in digital marketing.

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TopRank Marketing is an online portal that provides a wealth of tips and tricks to help you improve your digital marketing skills. Whether you are looking to improve your skills in SEO or social media, this blog will provide you with valuable information to get there. You will also find other resources such as eBooks, Videos and case studies to take it to the next level.

Description du blog de TopRank Marketing

Establishing and maintaining a remarkable digital presence undoubtedly requires mastery of the latest news and efficient practices in digital marketing.

You can therefore easily succeed in doing so by discovering blogs that publish regularly on this subject. Blogs that offer tips and tricks to deepen your digital marketing skills like TopRank Marketing’s blog.

Introducing the TopRank Marketing Blog

Le blog de TopRank Marketing is an online resource that brings together a plethora of articles that address recent trends as well as the right steps to follow in digital marketing.

This blog, whose contributors are web marketing experts, shares their know-how on topics such as:

  • Natural referencing;
  • Le content marketing ;
  • The user experience;
  • The marketing of social media platforms;
  • Online advertising…

It is a frequently updated online portal with advice, marketing techniques and practical tips. The aim of TopRank Marketing is undoubtedly to help all marketing professionals to hone their skills and quickly succeed in this sector.

In addition, in order to stimulate their creativity and motivation, the blog provides visitors with case studies and interviews so that they can be inspired to become a master. But does the TopRank Marketing blog enjoy good visibility? Let’s find out its measurements.

Key TopRank Marketing Blog Metrics

The measurements you will soon learn about were taken by the SEOquake add-on. They break down as follows:

    • Authority Score: 40
  • Monthly organic traffic:13,2 k
  • Average length of visit:
  • Average Bounce Rate:100 %

These data are approximate and may therefore change at any time. These were collected during our writing.

Now that you know what are the main metrics of the TopRank Marketing blog, we will move on to the presentation of its different categories.

Presentation of the different categories of the TopRank Marketing blog

The TopRank Marketing blog is particularly subdivided into a slew of categories.

If some are just as important as the others, some stand out from the crowd and represent the main ones. They are not numerous or to be more exact, we distinguish 5 of them. It is the latter that we will briefly describe in this section. Let’s start!

1. Marketing B2B

To design an effective B2B marketing campaign, there are essential marketing approaches and tactics to consider. Inthis category from the TopRank blog, you’ll find great tips and tricks for a successful B2B campaign.

This section also collects how-to guides and infographics to help you deepen your knowledge of B2B marketing. Statistics to know and marketing strategies to use in the B2B world are also available in this section.

2. Blogging Strategy 

Continuing to produce relevant content, driving customer engagement and demonstrating authority are challenges faced by many web marketers. In which case, it becomes a priority to maintain the quality level of your company’s blog and to distinguish yourself from others. But how to go about it?

This is the question answered by allcontent gathered in this section. You’ll find expert advice on the different ways to get there. Added to this are the best practices to adopt and guides to achieve this effectively. Also get an idea of ​​the current state of blogging in the digital marketing industry.

3. Content Marketing 

TopRank is the only blog to have been named the top content marketing blog by the Content Marketing Institute three times in a row. In this industry, TopRank is on a mission to help marketers discover:

  • Opportunities ;
  • Best practices and
  • Current trends.

By browsing thearticles classified in this category, you will have at your disposal useful advice and practical guides. You will also see expert interviews, conference reports and best practices to perfect your content marketing skills.

4. Social Media Marketing

According to a study conducted in 2023 by Meltwater, for52 % of respondents, social media platforms are valuable to their organization.

However, keeping up to date with recent good practices in these media and transformations in the sector can be a real challenge for specialists.

This challenge is taken up by TopRank Marketing experts through thisthe main categorywherein, they share:

  • Marketing Platforms Best Practicesmedia social;
  • Industry news;
  • Interviews with experts;
  • Reviews of books on social media marketing…

If you are looking for proven and practical answers to your various concerns about the social media sector, you can also read the tips, tricks and techniques gathered in this category.


TopRank is recognized as a leading clearing house for search marketing and its integration with other web marketing approaches.

This is undoubtedly why she created this category to publish her expert knowledge on excellent SEO practices. The intention is for sure to help you reach a level in SEO much higher than the one you have now.

In theSEO category, browse their articles for helpful tips, how-to guides, news, and more to become a big fish in the SEO industry.

Here are some of the main categories that make up the TopRank Marketing blog. The latter is very voluminous in content. For this, we need to tell you a fact about its categories.

About TopRank Marketing Blog Categories

TopRank Marketing brings together a myriad of content and categories. We currently have exactly 90 categories on this blog. These can be classified into 85 secondary categories and as main categories the 5 that we have previously presented.

Below is a list of 20 secondary categories offered by this blog. As in the main categories, you will find practical guides, tips and tricks to excel in both online marketing and search engine optimization.

It is :

  1. B2C Marketing Archives ;
  2. BIGLIST Marketing Blogs Archives ;
  3. Blog Marketing Archives;
  4. Blog Optimization Archives;
  5. Blogging News Archives;
  6. Microblogging Archives;
  7. Podcasting Archives;
  8. Book Reviews Archives;
  9. Conversion Optimization Archives;
  10. Digital Advertising Archives;
  11. Digital Marketing Archives;
  12. Email Marketing Archives;
  13. Guest Posts Archives;
  14. Influencer Marketing News and Tips;
  15. Integrated Marketing Archives;
  16. Interactive Marketing Archives;
  17. Marketing & PR Industry Archives;
  18. Marketing PR Conferences Archives;
  19. Link Building Archives;
  20. Web Analytics Archives

It is important to specify that the secondary categories that we have just listed are, in our opinion, more essential than the remaining ones. But the TopRank blog has other resources? If you might want to check them out, you should definitely keep reading.

Other resources available on the TopRank Marketing blog

AT Apart from these blog categories, TopRank has gathered other resources to further expand your various knowledge in web marketing and SEO.

These resources are currently categorized into 4 and we will help you discover them through our brief presentations.

1. Case Studies 

This first resource brings together a few case studies. In the latter, you have practical examples of setting up a B2B marketing strategy which teaches you concretely how to proceed if you have a new market.

2. eBooks 

This resource is a collection of useful e-books that collect useful information regarding marketing. By downloading them, you will learn a lot of things like how to create an effective B2B Podcast or how to properly use influencer marketing for your business.

3. Videos

Want to learn more about influencer marketing? Better, are you looking to visualize instructive stories that you can draw inspiration from to succeed in B2B marketing? Discover inthis resource how to do it effectively in B2B marketing and influencer marketing through exceptional videos from TopRank.

4. Webinars 

Here hisWe haven’t put together a few webinars that address issues related to creating a B2B Marketing Podcast. Learn with this resource how to put together a Podcast and make it a success.

As for the other resources on the TopRank Marketing blog, here’s a bit of what you need to know. Is this a blog that accepts guest posts?

TopRank Marketing Blog et le guest blogging

Despite its large audience, which represents a favorable condition for the acceptance of guest articles, the latter does not practice guest blogging.

But the blog’s expert team offered a secondary category to share tips and best practices to help visitors find different ways to guest post.

So in addition to this resource, you can find onour guest article platform, a collection of blogs in English and French for guest posting.

In summary

The TopRank Marketing blog is a go-to source for all marketing professionals looking to hone this skill. It brings together loads of articles published by experts in the sector as well as relevant resources to absolutely exploit.

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Susan Misukanis and Lee Odden are the presidents of the companyTopRank Marketing which they founded in 2001 in Minneapolis, Minnesota.

As its name suggests, the company specializes in B2B marketing. However, it incorporates other marketing strategies. These include influencer marketing, content marketing, and SEO.

Specifically, Lee Odden is one of the authors of the TopRank Marketing blog. With his many years of experience in blogging and marketing, the expert writes a book titled Optimize.

He also acts as a consultant in many recognized companies listed in the Fortune 500 ranking. When he is not writing, Lee Odden gives conferences on Business To Business marketing, all over the world.

His great expertise has earned him quotes in reputable magazines such as Forbes and The Economist. To learn more about Lee Odden, you can reach him on his pagesInstagram, Twitter AndLinkedIn.

Susan Misukanis is a dynamic expert specializing in digital marketing for over 15 years. As co-founder and president of the company, she also gains experience in creating content that is optimized and fully integrated with the influencer.

Find Susan Misukanis, the brain of the TopRank Marketing team on the networksLinkedIn AndTwitter.

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Alexandre MAROTEL

Founder of the SEO agency Twaino, Alexandre Marotel is passionate about SEO and generating traffic on the internet. He is the author of numerous publications, and has a Youtube channel which aims to help entrepreneurs create their websites and be better referenced in Google.

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