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Blog | Internet Marketing Unie

Blog | Internet Marketing Unie

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Do you want to learn or find out about web marketing news and trends? I present to you the Imu blog.

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The Imu blog is a reference when it comes to learning new ways of doing web marketing or to find out about news as well as developments and innovations in the field.

Description ofImu’s blog

Any internet marketing activity, whether natural referencing, content marketing or paid advertising, requires perfect knowledge to get the most out of an online presence.

In this dynamic, the Imu blog presents itself as a resource to which you can refer to learn more in the field of web marketing.

We will describe in this description the different categories of the blog to give you an idea of ​​this check, YOU can draw from it.

Introducing the Imu Blog

The Imu blog is a Dutch based webmarketing platform that regularly publishes articles on different online marketing strategies and techniques.

On the Imu blog, various topics of different themes are discussed:

  • Content creation;
  • natural referencing;
  • Social networks ;
  • Online advertising;
  • Data analysis;
  • Etc.

The Imu Blog is a valuable resource for marketing professionals looking to learn about best practices and the latest industry trends. It can also be useful for businesses looking to grow their online presence and reach new customers.

The Imu blog houses different forms of articles:

  • Tutorials and how-to guides to help readers implement these marketing techniques;
  • Interviews with online marketing experts;
  • Case studies and customer testimonials;
  • Infographics;
  • Etc.

Apart from publishing and presenting excellent quality content to its audience, the Imu blog is well designed and easy to navigate to provide an enjoyable reading experience for visitors.

Imu blog metrics

The Imu blog metrics are as follows:

  • Unique visitors: 128k;
  • Pages per visit: 2.9;
  • Average length of visit: 7 minutes 36 seconds;
  • Bounce rate: 57.54%.

Note: These are figures collected at the time this description is being written. They are first approximate and are likely to vary over time.

These figures are only a current estimate and may vary depending on several factors such as modifications or time.

The different categories of the Imu blog

The contents published on the Imu blog are characterized by:


imu blog posts on SEO aim to help readers understand how they can improve the visibility of their website on different search engines, especially Google.

In other words, the blog provides you with valuable information on techniques and strategies to optimize the quality and relevance of a website in order to make it more visible and attractive to search engines.

These blog contents usually include information on the different things to consider when optimizing a website such as:

  • The content of the site;
  • The structure of the site;
  • Title and meta description tags;
  • Internal and external links;
  • Etc.

In addition, imu SEO blog content also features practical tips to help readers implement an effective SEO strategy, such as:

  • Searching for relevant keywords;
  • Optimization of the site loading speed;
  • Or the creation of quality content.

And finally, the content of the Imu blog based on SEO also covers information on the various trends and developments in SEO. The idea is to allow readers to stay informed and put in place a strategy adapted to their needs and their sector of activity.

Social Media Marketing

Social media marketing is increasingly important for businesses and organizations. It is used to create an online presence, develop a community of customers or supporters, drive traffic to a website, and promote company products or services.

In this case, the experts of the Imu blog share with you different ways to target audiences in a precise way, according to their centers of interest, their age, their place of residence, etc.

Content on social media marketing can be particularly useful for small businesses and startups that need to get exposure quickly and in a well-targeted way.

In addition to helping you set up a social media campaign strategy, these articles also give you the means to measure the results of social media marketing using the various statistics and monitoring tools available.

This will allow you to optimize your campaigns and better understand what works and what doesn’t, which can be very useful in improving the effectiveness of the marketing strategy.

In a nutshell, if you are interested in social media marketing strategies, the Imu blog offers you:

  • Tips and strategies for using social media effectively as part of a marketing campaign;
  • Tips for optimizing social media posts (titles, images, hashtags, etc.);
  • Ideas for creating engaging and engaging social media content;
  • Tools and software to automate and optimize social media marketing tasks;
  • Trends and developments in the field of social media marketing;
  • Case studies and examples of successful social media marketing campaigns.


Marketing on the web is an ever-evolving business, with new trends and technologies constantly emerging.

The marketing news content published by the Imu blog is therefore an important source of information on the latest trends and developments in the field.

This news content covers a wide range of topics such as:

  • New online marketing strategies;
  • The latest tools and technologies;
  • Changes in search algorithms;
  • Online consumer trends and changes in consumer behavior.

On top of that, this content includes practical tips and case studies on how businesses can use online marketing to achieve their growth and customer retention goals.


In addition to educational and informational content posted regularly on Imu’s blog, the site’s experts provide readers with interviews with various internet marketers for more resources.

These interviews can help readers in a number of ways:

  • They allow you to discover new perspectives and new approaches to online marketing. By hearing the views and experiences of web marketing professionals, readers can be inspired and come up with new ideas for their own online marketing strategy;
  • They provide an opportunity to learn new techniques and new methodologies. Internet marketing professionals often have in-depth knowledge and tips to share, which can be very useful for readers looking to improve their online marketing strategy;
  • They provide a better understanding of market trends and developments. By hearing the perspectives of professionals working in the field, readers can better understand the trends and challenges they will face, and thus be better prepared to face them;
  • They offer an opportunity to keep abreast of current events and to stay up to date on the latest innovations and advances in the field of web marketing. By reading interviews on relevant topics, readers can be sure not to miss the latest news and can put it into practice in their own online marketing strategy.

Beyond Imu’s blog

Apart from the Imu blog, the website also offers various forms of content with the aim of always helping you:


Online cinema marketing is a marketing strategy that uses movies to promote a business, product or service on the Internet. This can include creating videos for YouTube, running video ads on social media, running video ad campaigns on streaming sites, and more.

So in the cinema of the Imu website, you will discover videos whose purpose is to educate the public on how to implement cinema marketing online to reach consumers online.

You’ll learn how to use movies to tell your business story, showcase your products or services, and engage people. The goal is to create an emotional connection with consumers and inspire them to take action, such as buying a product or subscribing to a service.

Whether you’re a big brand or a small business, cinema marketing videos are great for any industry.

It is a very effective marketing strategy because it can reach a large audience and create strong consumer engagement.

For a blogger, this can be a great way to promote their content and get readers interested in their site.


The Imu site publishes podcasts here on online marketing, entrepreneurship, neuromarketing and mindset. These Podcasts can be very useful for readers of the imu website by providing them with new perspectives and allowing them to keep up to date with the latest trends and developments in these areas.

The Podcasts page is a source of inspiration and ideas for readers looking to improve their own marketing strategy or grow their business.

Additionally, these podcasts can be a great way to learn in a hands-on and interactive way, listening to experts in the field talk about their experiences and insights. They can also be a good source of motivation and encouragement for readers looking to get into entrepreneurship or grow their online business.


The Imu site also has a database of books on SEO, SEA, e-commerce and web marketing which can be very useful for readers of a blog by offering them detailed and in-depth information on these subjects. .

They can help readers better understand how these different online marketing techniques work and how they can be used to promote their blog or business.

By reading books on SEO, for example, readers can learn how to optimize their content for search engines, increase their visibility in search results, and drive targeted traffic to their site.

Similarly, by reading e-commerce books, readers can learn how to create and manage an online store, accept online payments, and implement an effective marketing strategy to promote their products.

Additionally, web marketing books can help readers understand how to use different online marketing techniques, such as social media and email marketing, to reach their target audience and retain customers.

In a nutshell, these books on SEO, SEA,Ecommerce and web marketing in general can be very useful for readers by offering them detailed and in-depth information on these subjects, as well as practical advice for implementing an effective online marketing strategy.


The Imu website also has a knowledge base on marketing strategy, SEO, conversion optimization and sales consists of a set of documents, guides and resources that aim to provide readers with detailed information and in depth on these topics.

This knowledge base includes articles, ebooks, webinars, tutorials, etc. that cover different aspects of marketing strategy, SEO, conversion optimization and sales.

This knowledge base can help readers better understand how to implement an effective marketing strategy, how to optimize their site for search engines, how to increase their site’s conversion rate, and how to develop effective sales techniques. It provides practical advice and concrete examples for implementing these different strategies.

In a nutshell, Imu’s knowledge base on marketing strategy, SEO, conversion optimization, and sales is a valuable tool for readers looking to improve their online marketing strategy and grow their business. It offers them a variety of resources and content that allow them to better understand these topics and implement effective strategies.


The Imu blog is a knowledge space that one can browse when it comes to learning or resorting to information in online marketing. The blog is very useful for beginners as well as professionals in the field. We have described for you what this blog can do for you.

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Internet Marketing Union (IMU) is a Dutch company that offers marketing services to other companies.

She provides them with advice as well as many other resources. These include podcasts, videos, books and blogs.

IMU also offers training and courses on marketing. At certain times, it organizes events that are favorable crucibles for the sharing of experience between entrepreneurs. Of course, these form the IMU community (IMU+).

In addition, IMU was founded in 2010 by an SEO expert: Tonny Loorbach. It should be mentioned that the IMU project was established on a kitchen table. The goal was to help companies implement a better online marketing strategy.

He writes a book on SEO. It quickly became a best seller. Tonny is also passionate about psychology. So, it must be said that it is much more oriented towards neuromarketing.

He runs IMU together with Martijn van Tongeren who was initially one of the company’s first clients. Over time, he became manager and then co-director of Internet Marketing Unie. He is very good at team building and is a born leader.

Find respectivelyMartin van Tongeren AndTonny Loorbach on LinkedIn as well as their site.

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Alexandre MAROTEL

Founder of the SEO agency Twaino, Alexandre Marotel is passionate about SEO and generating traffic on the internet. He is the author of numerous publications, and has a Youtube channel which aims to help entrepreneurs create their websites and be better referenced in Google.

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